Press Release: Birth to Three Partnership with Ms. Rachel

Ms. Rachel clapping

Press Release: Birth to Three Partnership with Ms. Rachel

Ms. Rachel Partners with Delaware Birth to Three Early Intervention Program to Empower Families in Early Childhood Development

FOR IMMEDIATE RELEASE

Delaware Birth to Three Early Intervention Program (B23) is thrilled to announce a new partnership with Rachel Griffin Accurso, popularly known as Ms. Rachel, an award-winning educator, songwriter, and online sensation, to serve as a spokesperson for their public service announcement (PSA) campaign. This collaboration aims to bring more attention to the importance of early childhood development and provide valuable resources to families with young children in Delaware.

“Ms. Rachel’s passion for early childhood education and her ability to connect with a wide audience makes her the perfect partner for our Birth to Three program. We believe that her own family’s experience with early intervention and her creative talent will inspire and empower families in Delaware to access the support and resources they may need for their child’s growth and development,” said Sarah Wood, Training/Education Administrator of Delaware Birth to Three.

Ms. Rachel, a New York City preschool teacher turned YouTube and TikTok star, has garnered over 2 billion views on her YouTube channel, SONGS FOR LITTLES. Alongside her husband, Aron Accurso, the pair create educational videos and music classes designed to engage and educate toddlers and preschoolers. The couple’s dedication to early childhood education began when their son, Thomas, was diagnosed with a speech delay, and they sought effective tools to encourage his language development.

The campaign, titled “Navigating your Birth to Three Journey, Together!” will leverage Ms. Rachel’s extensive reach and expertise to raise awareness about the critical developmental period from birth to age three. The partnership will highlight the importance of early intervention and showcase the resources and services provided by the Delaware Birth to Three program to support children and their families.

Ms. Rachel expressed her enthusiasm for the partnership, stating, “I am so honored to join forces with Delaware Birth to Three and help families navigate the amazing journey of early childhood development. Together, we can make a real difference in the lives of children and their families by providing the support, resources, and guidance they need during these crucial years.”

For more information about Delaware’s Birth to Three Early Intervention Program and the collaboration with Ms. Rachel, please contact Birth to Three Administration staff, Nicole Topper or Sarah Wood, at [email protected]

For Ms. Rachel correspondence, please contact Rina Cohen at [email protected] and Sophie Wiener at [email protected]

About Delaware Birth to Three:

The Delaware Birth to Three Early Intervention Program, following the Individuals with Disabilities Education Act (IDEA) Part C provides support for families with infants and toddlers from birth to age 3 with developmental delays or disabilities. The program aims to help families and caregivers improve their child’s learning and growth by making the most of daily learning opportunities, ensuring every child can reach their full potential.

About Ms. Rachel:

Rachel Griffin Accurso, known online as Ms. Rachel, is an award-winning educator, songwriter, and online sensation with a Master’s in Music Education from NYU and currently working towards her second Master’s in Early Childhood Education. Ms. Rachel and her husband, Aron Accurso, have created the popular YouTube channel SONGS FOR LITTLES, which provides educational videos and music classes for toddlers and preschoolers.

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